In today's complex cybersecurity landscape, securing stakeholder buy-in for cybersecurity initiatives is crucial. This session bridges the communication gap using business strategy tools to articulate cybersecurity projects in terms executives understand. We'll explore framing the value proposition of cybersecurity initiatives, translating technical jargon for key stakeholders, and securing support for various projects. Highlighting an innovative approach to "selling" cybersecurity visions to non-technical decision-makers, attendees will gain actionable insights and practical examples for applying these tools in real scenarios. This approach fosters more effective dialogue between cybersecurity professionals and business executives, aiming to create common ground for better decision-making.
Learning Objectives:
Understand what executives and board members expect when receiving cybersecurity proposals and projects, enabling them to tailor their presentations to meet these expectations.
Learn to map, strategize and present your cybersecurity projects in business language by filling out business frameworks like the Business Model Canvas, Mission Model Canvas, and Culture Map when presenting your projects -- making your proposals not only clear, but also compelling to your audience.
Demonstrate the ability to align your cybersecurity area's goals with the broader business or organizational objectives, ensuring your projects resonate deeply with executive priorities and strategic plans.
